Thursday, August 18, 2005
Successful Business Alliances
Like a successful marriage, a successful business alliance only happens when both partners come from strength and share a vision of being bigger together, than either could be on their own.
Your strengths, the value you bring to the alliance, rests on your soul work. Have you identified that yet? Good, if you did. What are you waiting for, if you didn’t? The leverage point in an alliance partnership is, what clever connections can you make based on your soul work and your partner’s soul work? What people, products and services can you bring together that have never been together before?
What solutions can your alliance offer that no one else can? Answers move businesses ahead. Solutions are answers in action. The real edge in today’s marketplace is creating ways to deliver your soul work, to leverage your authenticity, knowledge and expertise - what you already have. Who you really are, your skill, client base and wisdom, can, when combined with your passion, propel you and your partner to greatness.
How big, how great, can you be? The seeds are in place. Nurture them – weed, water, fertilize. It’s about flow, not struggle. You’re not alone. The right clients and partners are in place, waiting. Show them how partnering with you – your passion, intelligence and resources, is in their best interest.
Take an inventory, identify your soul work, and do more of it. That’s seeding, the first step. The ultimate goal is to only do, what only you can do, and outsource the rest. Next time, how to get out of your own way – weeding.
Your strengths, the value you bring to the alliance, rests on your soul work. Have you identified that yet? Good, if you did. What are you waiting for, if you didn’t? The leverage point in an alliance partnership is, what clever connections can you make based on your soul work and your partner’s soul work? What people, products and services can you bring together that have never been together before?
What solutions can your alliance offer that no one else can? Answers move businesses ahead. Solutions are answers in action. The real edge in today’s marketplace is creating ways to deliver your soul work, to leverage your authenticity, knowledge and expertise - what you already have. Who you really are, your skill, client base and wisdom, can, when combined with your passion, propel you and your partner to greatness.
How big, how great, can you be? The seeds are in place. Nurture them – weed, water, fertilize. It’s about flow, not struggle. You’re not alone. The right clients and partners are in place, waiting. Show them how partnering with you – your passion, intelligence and resources, is in their best interest.
Take an inventory, identify your soul work, and do more of it. That’s seeding, the first step. The ultimate goal is to only do, what only you can do, and outsource the rest. Next time, how to get out of your own way – weeding.
